Brand Story

India’s first omni channel beverage brand that serves all types of beverages.

Our story goes back to 2019 when twin brothers Anurag and Chaitanya who were practising law always had a constant conflict in finding one go-to beverage brand as one loved coffee and the other loved tea.
There was not a single outlet or cafe chain in the country that was known for having a range of flagship beverages.
Even in their corporate life, the struggle continued as their chai and coffee breaks would never feel satisfying because the machine beverages didn't taste authentic. The twins realised that it was not just them who was feeling this void but the whole country needed a revolution in terms of beverages.

There was not a single outlet or cafe chain in the country that was known for having a range of flagship beverages. Even in their corporate life, the struggle continued as their chai and coffee breaks would never feel satisfying because the machine beverages didn't taste authentic.
The twins realised that it was not just them who was feeling this void but the whole country needed a revolution in terms of beverages.

Meet The Team

Lawyers Turned Brewers

Anurag

Anurag

Co-founder

Chaitanya

Chaitanya

Co-founder

Educational Experience

B.Com , LLB (Hons) from Gujarat National Law University, Gandhinagar, and specialized in Banking, Corporate, Finance, and Securities Law

Professional Experience

Corporate Private Equity and IPO Lawyers, at India's Largest Law Firm, Cyril Amarchand Mangaldas

Leadership

0 to $5 MILLION revenue in less than 32 operational months, Leading a team of 350+ team members

A Toast To Our Many Milestones
2019
JUN
Received our first major vending machine
contract
Installed our first corporate vending machine
2021
Feb
On-boarded our second Pan-India corporate client, Adani Group
Jun
Post-COVID, the demand for our hygienic vending machines skyrocketed Launched our B2C vertical kiosk at the Ahmedabad Airport
2022
mar
Established 3 Outlet & installed 225 vending
machines
2023
mar
Established 4 New outlets & installed 1000 vending machines
2020
feb
On-boarded our first Pan-India corporate client, Zydus
nov
Crossed the 100-installations milestone for vending machines
dec
Launched our first premium cafe
nov
Celebrated the installation of our 500th vending machine
2024
may
Established 4 New Outlets, including our first flagship lifestyle outlet in Koramangala Bangalore
Installed 2700+ vending Machines
A Toast To Our Many Milestones
2019
JUN
Received our first major vending machine
contract
Installed our first corporate vending machine
2020
FEB
On-boarded our first Pan-India corporate client, Zydus
NOV
Crossed the 100-installations milestone for vending machines
DEC
Launched our first premium cafe
2021
FEB
On-boarded our second Pan-India corporate client, Adani Group
JUN
Post-COVID, the demand for our hygienic vending machines skyrocketed. Launched our B2C vertical kiosk at the Ahmedabad Airport
2022
MAR
Established 3 Outlet & installed 225 vending machines
2023
MAR
Established 4 New outlets & installed 1000 vending machines
2024
MAY
Established 4 New Outlets, including our first flagship lifestyle outlet in Koramangala Bangalore
Installed 2700+ vending Machines